GeoComply, the global leader in location-based compliance for the gaming industry, released data showing a significant increase in betting activity for the NFL 2022 Kickoff game. This follows from increasing legalization efforts which are introducing more sports betting options to the market.
The first NFL match for this season happened this week and it was a victory for Buffalo Bills against Los Angeles Rams! As we watch this unfold, GeoComply has been able to pick up on some interesting statistics from betting sites that will give you all an insight into what happened during the last match-up.
US Sports Betting Booms
It’s no secret that online sports betting is a huge industry and that its popularity is only increasing as legalization efforts continue to make it more accessible. According to GeoComply, there was a significant increase in betting activity for the NFL 2022 Kickoff game. This is likely due to the fact that there are now more legal options for sports betting than there were before.
Geolocation specialists noted that US geolocation volume rises to 22.6 million which shows a massive 77% boost compared to the $12.7 million volume last 2021 season opener. New Jersey shows a massive development as it attracts 3 million people according to GeoComply, this is a 550% increase compared to the 460K people it attracted last 2018 in its post-PASPA opening.
Moreover, New Yorkers had their first NFL kickoff game after it launches regulated sports betting last January. GeoComply reported that it the opening match drives 3.7 million people from the Empire State.
Sports betting activity across the US is expected to escalate even more in the coming months. More and more American adults are already reached by legalized sports betting. Additionally, American Gaming Association (AGA) recently released a study that shows 46.6 million people in the US will wager on the NFL season.
Growing US Sports Betting Industry
Today, 31 states and Washington, DC have live and legal sports betting, and many more are considering legalization. There are several reasons for this shift.
First, the Supreme Court struck down a federal law that had effectively banned sports betting nationwide. This paved the way for individual states to craft their own laws and regulations.
Second, there is a growing appetite for sports betting among the general public. More and more people are looking for ways to add excitement to their favorite sporting events, and many see sports betting as an appealing option.
Finally, the rise of online and mobile betting has made it easier than ever to place a bet. No longer do bettors need to travel to Las Vegas or another gambling destination; they can simply log on to their computer or phone and place a bet from anywhere in the world.
With all of these factors working in its favor, it’s no wonder that sports betting is booming in the United States.